The View From The Studio: Design Ethnography and Organizational Cultures
This ethnographic study of designing explores the relationship between the organizational surroundings of the design studio and the way in which design ethnogra...
Tell Me Why You Did That: Learning “Ethnography” from the Design Studio
This paper questions the role and form of ethnography in the studio setting through a comparative analysis of interviews with service and brand designers, and t...
“It’s just watching. But it’s billable”: The Challenges and Possibilities of Design Ethnography in Practice
Design ethnography—the term rings with power and potential. Now widely promoted on design studio and agency websites as a core capability, it suggests the mel...