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Beyond Zoom Fatigue: Ritual and Resilience in Remote Meetings
COVID-19 has precipitated a massive social experiment – the sudden shift of millions of knowledge workers from their traditional offices to homes or other remote...
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From Field to Office: The Politics of Corporate Ethnography
Critical corporate ethnography does not stop at the field or our reports but extends into our day-to-day work in the office. Using the example of internal research...
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Skillful Strategy, Artful Navigation & Necessary Wrangling
This paper addresses three main issues: the fixation on the individual in corporate research, the emic need to privilege and represent relationships driving the...
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The Martial Ethnographic Arts
There is longevity to the ethnographic arts: a report referred back to over years, an image that captures a resiliently fresh insight. In crude words, ethnographic...
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Taking the Driver’s Seat: Sustaining Critical Enquiry While Becoming a Legitimate Corporate Decision-Maker
Staying relevant (to the business) is at the heart of career-advancement and (increasingly) job-security, particularly, in a business unit. It embodies a number...