This presentation delves into the speculated impact of AI-generated images on ethnographic practice. Navigating...

This presentation delves into the speculated impact of AI-generated images on ethnographic practice. Navigating...
A design executive who has led several multidisciplinary teams and organizations at global companies such as...
New deployments of foundational AI models in digital products have expanded public engagement with synthetic...
This paper establishes a framework and toolkit for designing Generative Artificial Intelligence (genAI) that...
What is the nature of expertise and work? How are they redefined, practiced, and personified as waves of...
Behind every great research session is multiple hours and weeks spent recruiting, sharing...
In human insight work, ‘truth’ has traditionally been a shared, stable artifact, built from ethnographic intelligence and contextual understanding. While interpretations have varied, organizations have relied on canonical user insights for decision-making. Generative AI disrupts this entirely....
The expansion of AI in virtually all business and organizational environments represents an opportunity to...
There are myths and misconceptions around the objectivity of quantitative research and the neutrality of tech and the two are linked. At best they lead organizations to embrace half-truths, and at worst they result in discrimination. By embracing our humanity and using our own subjectivity to critically examine the ways we research, we can prioritize our work in a way that aligns with ethical values and brings humans to the center.
Early in 2025, Prof. Dr. Michael Gerlich’s research documenting negative correlations between generative AI usage and critical thinking in knowledge work went viral. Research supporting his findings followed…but so did frequent misinterpretation in the polarized terrain of AI discourse. Gerlich...