Apparel & footwear (A&F) give us social identity, protection and a means of self-expression. But in a pandemic these ways of thinking about clothing are essentially pointless. When the world shuts down...
Tag: brand strategy
Career Pivots: Market Research & Brand Strategy
Presenters Cato Hunt is a Director at Space Doctors, where she heads the London office and pioneers new ways to...
When Race Causes Friction in Markets
https://vimeo.com/815388024 Markets are key spaces where racism is practiced and experienced. In this lightning talk, David Crockett suggests a framework we can use to evaluate corporate and community projects that attempt to intervene in racist market dynamics. The talk is based on Crockett's...