Advancing the Value of Ethnography

Tag: collaboration

Hybrid Methodology: Combining Ethnography, Cognitive Science, and Machine Learning to Inform the Development of Context-Aware Personal Computing and Assistive Technology

Hybrid Methodology: Combining Ethnography, Cognitive Science, and Machine Learning to Inform the Development of Context-Aware Personal Computing and Assistive Technology

The not-too-distant future may bring more ubiquitous personal computing technologies seamlessly integrated into people's lives, with the potential to augment reality and support human cognition. For such technology to be truly assistive to people, it must be context-aware. Human experience of...

How to Scale a Culture of Human Understanding

How to Scale a Culture of Human Understanding

IBM is big. We have around 350,000 employees including 20,000 design and user experience professionals, and only a fraction of them are experienced design researchers. Many of you reading this also work in or with large enterprise organizations and, as you know, at that scale it can be easy to get...

Designing for Interactions with Automated Vehicles: Ethnography at the Boundary of Quantitative-Data-Driven Disciplines

Designing for Interactions with Automated Vehicles: Ethnography at the Boundary of Quantitative-Data-Driven Disciplines

Case Study—This case study presents ethnographic work in the midst of two fields of technological innovation: automated vehicles (AV) and virtual reality (VR). It showcases the work of three MSc. Techno-Anthropology students and their collaboration with the EU H2020 project ‘interACT’, sharing the...

The Root Cause is Capitalism… and Patriarchy

The Root Cause is Capitalism… and Patriarchy

Case Study—The authors used anthropology and other design research methods to develop a new kind of study to capture the world of professional creatives and the people they work with. To uncover core collaboration challenges for professional creatives the authors asked them to walk through past...

Contextual Analytics: Towards a Practical Integration of Human and Data Science Approaches in the Development of Algorithms

Contextual Analytics: Towards a Practical Integration of Human and Data Science Approaches in the Development of Algorithms

As algorithms play an increasingly important role in the lives of people and corporations, finding more effective, ethical, and empathetic ways of developing them has become an industry imperative. Ethnography, and the contextual understanding derived from it, has the potential to fundamentally...

Design & Data

Design & Data

What does a data expert see when they look at a design problem? This panel immerses us in the practices of two data experts, both of whom have collaborated with ethnographers, as they navigate through design challenges in different ways. Chair Jeanette Blomberg draws the panelists and audience...

A Mixed Method Approach for Identifying Emerging Fields and Building Collaborative Teams: Leveraging Network Ethnography to Design Experimental Interventions

A Mixed Method Approach for Identifying Emerging Fields and Building Collaborative Teams: Leveraging Network Ethnography to Design Experimental Interventions

Rapid innovation in science and technology has led to the development of new fields that transcend traditional disciplinary boundaries. Previous studies have retroactively examined the emergence of these fields. This paper outlines a mixed method approach for using network ethnography to identify...