“What can those of us who work in, and maybe even love, computing cultures do about computing’s colonial expansions?” Sareeta Amrute’s keynote address “Tech Colonialism Today” opened EPIC2019 in a provocative,...
Tag: embodiment
Distant Cousins? Minds, Bodies and Machines
EPIC2019 Keynote Address, Providence, Rhode Island It was several centuries ago that the body was spirited out of conversations about intelligence. The mind-body dualism continues to exert strong influence on the world today—in fields as diverse as education, marketing, politics and technology....
Indian Classical Dance: The Foundational Element in My Practice of Ethnography
PechaKucha Presentation Do we really understand how we became practitioners of ethnography? In this talk, I go through a re-discovery of the links between my lifelong training in Indian classical dance and the elements this has instilled in my current practice of ethnography. In dance, we are...
Using Your Feet: Subverting the Structure of Meetings to Help Teams Go Further Faster
PechaKucha Presentation—Meetings are a central part of how we work as commercial ethnographers. We meet with our clients to plan our projects and share our findings. We meet with our informants to explore and understand their worlds. However the cultures and practices that inform meeting behaviour...
In Defense of Personal Bias in Ethnographic Research
Past midnight, I’m shivering outside a pub in Shoreditch, the rain beginning to drizzle ever so viciously. It has been fifteen minutes since I left my friends and ordered an UberPool home. As I watch yet another cab drive by, I think about the millions of factors that make one choose how to get...
The Virtues of the Visceral
The news on BBC Radio this morning: The Syrian crisis enters its seventh year with 400,000 dead and little hope that this complex catastrophe will be untangled any time soon. The scale of suffering is huge, but Syria accounts for just a fraction of an even more staggering number – the UNHCR...
The Anthropology of Wearables: The Self, The Social, and the Autobiographical
A wide range of new digital products lumped together under the category of ‘Wearables’ or ‘Wearable Technology’ raises fundamental questions about the way we think about our individual bodies and the species Homo Sapiens. This paper traces three different relationships to what are called the...
Strategy as an Unfolding Network of Associations
Cast Study—This case explores a business strategy development project run by Stripe Partners for a London-based online healthcare company, Dr Ed. The first part lays out the details of the process: an intense four-day ethnographic research programme called the ‘Studio’ involving the Dr Ed senior...
Going with the Gut: The Case for Combining Instinct and Data
"The lesson I took away from that was, while we like to speak with data around here, so many times in my career I've ended up making decisions with my gut, and I should have followed my gut," Otellini said. "My gut told me to say yes." So said the ex-CEO of Intel, ruing his decision to pass on the...
Knowing That and Knowing How: Towards Embodied Strategy
This paper explores two different forms of knowledge. We compare embodied understanding with propositional or abstract knowledge. Ethnographic research, with its commitment to understanding through immersion and engagement in social fields produces dexterous, intuitive and practical cultural...