Business interests often claim that corporate social responsibility (CSR) is ‘the right thing to do’ and that acting responsibly is ‘good for business.’ Multinational firms have come together to create international conventions and business associations that establish and abide by audit standards...
Tag: EPIC2016
Urban Mobility and “Emerging Consumers”
For several decades ‘Emerging’ has been a staple prefix applied to such entities as markets, nations, democracies, cultures, and business opportunities. The term has been used to label virtually anything about “less-developed” Others deemed “new” to the world of market-led consumption, especially...
Making the Case for Cases, Part 1: EPIC Case Studies 101
There’s a new format for EPIC2016: Case Studies. This post (and its companion Part 2) explains what we mean by cases, and what we are launching this format to achieve. Case studies in some form are not new to EPIC. Each year many presentations – be they full Papers or PechaKuchas – have taken the...
Making the Case for Cases, Part 2: Pathmaking
(This post follows Making the Case for Cases, Part 1) Unlike the research stories shared in the past, making a dedicated space for Case Studies at EPIC signals it’s time for us to evolve cases as a genre. Summarizing last year’s conference, the EPIC Board writes: ...reflecting on the first 10...
What Anthropology Brings to Innovation: John Sherry / A Profile
John W. Sherry, Director the Experience Innovation Lab at Intel Corporation, is a Keynote Speaker at EPIC2016—join us! “Anthropology is really undersold.” Dr. John Sherry’s words carry weight—he is Director of the Experience Innovation Lab at Intel Corporation. In addition to discovering ways to...