Advancing the Value of Ethnography

Tag: EPIC2016

Urban Mobility and “Emerging Consumers”

Urban Mobility and “Emerging Consumers”

For several decades ‘Emerging’ has been a staple prefix applied to such entities as markets, nations, democracies, cultures, and business opportunities. The term has been used to label virtually anything about “less-developed” Others deemed “new” to the world of market-led consumption, especially...

What Anthropology Brings to Innovation: John Sherry / A Profile

What Anthropology Brings to Innovation: John Sherry / A Profile

John W. Sherry, Director the Experience Innovation Lab at Intel Corporation, is a Keynote Speaker at EPIC2016—join us! “Anthropology is really undersold.” Dr. John Sherry’s words carry weight—he is Director of the Experience Innovation Lab at Intel Corporation. In addition to discovering ways to...