Advancing the Value of Ethnography

Tag: human-centered design

From ‘Cool Science’ to Changing the World: The Opportunity to Support Pre-startup Science Commercialization through Ethnography and Human-centered Design

From ‘Cool Science’ to Changing the World: The Opportunity to Support Pre-startup Science Commercialization through Ethnography and Human-centered Design

Introducing an emerging context for human-centered design work, this paper extends previous EPIC literature on startup innovation upstream into university science commercialization. It provides new perspectives on how the human-centered design community can engage with scientific models of agency...

Post-Human Centered

Post-Human Centered

We invented our world at human height, with us in the middle. Much of our work is designed even more narrowly, with a particular kind of human at the middle. What happens when we go beyond the limited “user-centric” or “human-centric” scales? What does it look like, feel like, move like when...

Post-Human Centered Design: Working Responsibly at Scale

Post-Human Centered Design: Working Responsibly at Scale

https://vimeo.com/419104899 Overview Human-centered design has driven a two decade renaissance in product development, providing a transparent framework that exposes rationale, demystifies process, and provides more reliable outcomes than many other approaches to innovation. The cycle of empathy,...