This case study by a pan-African UX research and design agency offers key insights for companies attempting to...
Tag: information seeking
Favoring Friction: Examining Hotel Browsing and Buying through the Lens of the Bazaar
This paper demonstrates the importance of combining social and cultural analysis with pricing and economic logics...
Smartphones and the Future of Remembering: Frictions, Problems, and Pathways
This ethnographic case study discusses friction in everyday information-seeking on smartphones and proposes new...
Searching for the Next Billion: Global Design for Information Seeking across Cultures
While billions of people are established internet users, there are still billions of new users who have just come online in recent years and this growth will continue, especially on mobile in non-Western countries. Information seeking is essential to online behavior across the world, yet many...