Advancing the Value of Ethnography

Tag: organizational development

Heroic Complexity in Strategic Innovation

Heroic Complexity in Strategic Innovation

I posit that strategic innovation – the act of carrying an idea through to execution – is an act of destruction as much, or perhaps more so, then it is an act of creation. Specifically, innovation is a violent act against an extant complex adaptive system, a system whose purpose is not only to...

The Corporate Gaze – Transparency and Other Corporate Visions

The Corporate Gaze – Transparency and Other Corporate Visions

 In an expanding global economy, the notion of ‘transparency’ has gained increasing currency as an organizational goal. In a wide variety of situations, increased transparency is held up as a preferred point of direction for organizations, public as well as private. The notion of transparency...

Showing the Value of Ethnography in Business

Showing the Value of Ethnography in Business

  This paper explores the value that ethnography brings to business. It uses the idea of examining the impact and value contribution of the ethnographic praxis within the innovation process and corporate culture. To specify the business impact, it highlights a framework for understanding the...