This paper, based on a fieldwork conducted with community transport projects in rural Ireland, examines the place of mobility in the lives of older people. It uses the idea of journey to explore what mobility means to older people, what the research made visible to a diverse range of project...
Case Study—The “bottom of the pyramid” concept has promised companies that they can simultaneously create wealth and social impact when serving the world’s poorest customers. In reality, companies have faced multiple challenges when trying to acquire and retain customers in the “bottom of the...
The Product Company Identity Crisis I have always worked at or with OEMs (original equipment manufacturing companies) in the industrial design and product development industry. The work has ranged from very large products such as sleeper cabins for long haul trucks and farming equipment down to...
This paper discusses the merits and challenges of user-centered urban development projects, and what it means to apply an ethnographic approach to the study of urban spaces and the way people use them. We draw primarily on an ethnographic project carried out in two cemeteries in Copenhagen. The...
Sustainability & Ethnography in Business Series, Mike Youngblood, Editor Place making offers us a largely untraveled pathway to thinking about sustainability. These two relatively high order concepts—'place making' and 'sustainability'—are conventionally located in separate domains of...
“There’s a lot of talk about us ‘being there’, and what that means for our practice and what that means for the type of work that we say we do. The ground has shifted. How do we respond to that? It’s not just, ‘Oh, we’re temporarily working remotely, let’s just gather some new tools.’ We’re...
The practice of ethnography can be described, among other ways, has having the emergent qualities of relationality, fluidity and creating a sense of place. These qualities also inform who we are at EPIC, our growing community and our location in NYC for 2014. Moreover, ethnographic practice...
Overview As the world has shifted to digital everything, the practice of mapmaking—or modeling and communicating spatial information—has seen profound shifts. Once artifacts-on-paper that we...
PechaKucha Presentation Digital environments can expand the distances between people. While this is often challenging, it can also be leveraged to do great things. This PechaKucha explores how we can take this negative divide between people and flip it on its head to discover more powerful...
This paper examines the often taken-for-granted role of ‘place’ and geography (cities, neighborhoods) in business ethnography, using research on small business as a case-in-point. Most studies of small businesses tend to focus directly on businesses themselves, eliding from consideration the...