This case study examines the use of iterative prototyping to raise concerns important to adolescents and...
Tag: prototyping
Getting from Vision to Reality: How Ethnography and Prototyping Can Solve Late-Stage Design Challenges
Cast Study—In 2014, Kaiser Permanente began implementing a next-generation medical office model that reimagines the outpatient care experience, combining new architecture, workflow, and technology to create a more convenient experience for patients and a connected, efficient experience for staff...
Humans Can Be Cranky and Data Is Naive: Using Subjective Evidence to Drive Automated Decisions at Airbnb
Case Study—How can we build fairness into automated systems, and what evidence is needed to do so? Recently, Airbnb grappled with this question to brainstorm ways to re-envision the way hosts review guests who stay with them. Reviews are key to how Airbnb builds trust between strangers. In 2018 we...
Tutorial: Speculative Design – Futures Prototyping for Research and Strategy
Tutorial Instructors: SUMMARY In our world where emerging technologies are increasingly a source of significant disruption in people’s lives, methods from Speculative & Critical Design (SCD) practice are...
Pathfinder: An Adventure at the Intersection of Design and Business
As the world becomes more complex the path from idea generation to execution becomes increasingly challenging. One of the main issues lies in the fact that in conventional strategic planning we tend to forecast what the future will be like, and build our business plans based on such predictions....
When ‘Design Thinkers’ Prototype—through an Anthropologist’s Eyes
PechaKucha—Our anthropology trained colleague was new to Design Thinking and prototyping before joining us. As she’s explored this new activity with us we’ve come to see the alignment between prototyping and other anthropological methods or principles. We’ve also noticed understanding prototyping...